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Make Your Event Marketing Strategy P.O.P!

Come learn about the trends, tactics, and implementation marketing strategies you can employ to make your event marketing strategy P.O.P! UBM Tech’s research roadshow will be coming to a city near you!

Study: CIOs Rely Heavily on Peer Insight When Making IT Purchase Decisions

Study reveals while CIO may be the ultimate decision maker, the organizational purchase process is extremely collaborative; tech marketers must ensure marketing strategy reaches across all influencers.

Content Marketing Rules the World

A slight exaggeration, maybe … but here are some great rules for getting great leads. In this white paper, we'll cover how to nurture your prospects by introducing them to the right content, in the right form, and at the right time through five stages.

The New Bank Systems & Technology Community

We launched the new Bank Systems & Technology – an interactive community for bank technology professionals to connect with peers, editors and industry experts. See what's new!

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Infographic: The CIO State of Mind

Earlier this year, UBM Tech surveyed 150 senior level IT executives – including CIOs, CTOs, EVPs, and VPs – to gain insight on top concerns and issues weighing on their minds. Our infographic shares some highlights from “The CIO State of Mind – How to Successfully Engage with CIOs” research. Continue Reading →

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Game Developer Salary Survey 2014

Gamasutra recently polled over 4,000 game developers worldwide, asking them the question: How much money did you make? We did this as part of the annual Game Developer Salary Survey — the most extensive survey of its kind in the game industry. Continue Reading →

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UBM Tech’s InformationWeek Wins 4 National ASBPE Awards

UBM Tech announced InformationWeek and Network Computing were both recognized for editorial excellence by the American Society of Business Press Editors (ASBPE). ASBPE’s Azbee Awards of Excellence program recognizes outstanding work by business-to-business, trade, association and professional magazines and digital media. Continue Reading →

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IT Budgets Up In 2015, Hiring Tepid

The good news is that IT pros expect their budgets to increase in 2015. The bad news is that they don’t expect to get much staffing help as they manage an influx of new technology. Continue Reading →

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Facebook Referral Traffic Skyrockets

Facebook drove nearly one-quarter of all Web traffic in June while other social networks experienced significant drops, says new report. Continue Reading →

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CIO-CMO Relationship: Plagued By Digital Pretenders

Why do CIOs have strong relationships with every other executive in the C-suite except the CMO? When you boil it down, CIOs and CMOs often don’t see eye to eye because they have their backs to each other. CMOs are looking outward toward the customer while most CIOs are looking at internal business operations. It’s time they face each other or risk falling flat on the transition to digital. Continue Reading →

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Infographic: A New Era in Information Security

Our latest infographic shares results from the InformationWeek 2014 Strategic Security Survey. The infographic assesses the current state of security programs, where organizations are focusing their security efforts, and how IT is adapting to current threats and trends. Continue Reading →

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