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30+ Killer Headline Hacks To Amp Up Emails, Tweets, Posts

Buffer’s article about maximizing click-rates provides one of the most extensive lists of headline formulas (yes – formulas) I’ve seen. I won’t list all of the awesome ideas the blog post shared (I encourage you to check them out as you have time), but below you’ll find a few of my favorites. Continue Reading →

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10 Tips for Creating Wildly Successful Infographics

Infographics are playing a larger role in visual storytelling efforts. When they are thoughtfully designed, they provide attention-grabbing visuals that also help the reader better comprehend and remember the message. This added value to the reader often encourages further engagement and sharing. Here are some best practices for designing infographics that drive results. Continue Reading →

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Social Strategy: Network-Curated Ads?

Ads hand-picked by Instagram co-founder get almost three times as much action as ads people choose themselves to run on Facebook, pilot program shows. Continue Reading →

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Infographic: 10 Tips for Creating Wildly Successful Infographics

The infographic of 10 best practices for designing infographics that drive results. Continue Reading →

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InformationWeek 2014 Cloud ROI Survey

General Electric and Airbnb take very different approaches to measuring cloud computing’s value. Their strategies, plus data from our exclusive survey, show that calculating cloud ROI is far from an exact science. Continue Reading →

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How To: Get the Most Out of Your Trade Show Marketing Results

With substantial budget directed to trade shows – not to mention the amount of time and resources it takes to plan and manage event presence – tech marketers would be wise to integrate their pre-event, on-site and post-event strategies. Here at UBM Tech, we refer to this as your P.O.P. event strategy. So how do you, as a trade show sponsor or exhibitor, get the most out of your trade show marketing? Continue Reading →

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Fuel Your Content Marketing Engine at Content Marketing World 2014 With UBM Tech Create and PR Newswire

UBM Tech Create and PR Newswire are proud to be co-sponsors at Content Marketing World 2014: The one event in the world where you can find all the best and brightest content marketing rock stars, together, at the same time. CMWorld returns to Cleveland, Ohio September 8-11, 2014. Continue Reading →

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