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Infographic: A New Era in Information Security

Our latest infographic shares results from the InformationWeek 2014 Strategic Security Survey. The infographic assesses the current state of security programs, where organizations are focusing their security efforts, and how IT is adapting to current threats and trends. Continue Reading →

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Make Your Event Marketing Strategy P.O.P!

Come learn about the trends, tactics, and implementation marketing strategies you can employ to make your event marketing strategy P.O.P! UBM Tech’s research roadshow will be coming to a city near you! Continue Reading →

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Integrating Your Pre-Event, Onsite and Post-Event Strategy for Optimal Results

Our new research report, “The Tech Buyer’s Perspective – From the Office to Events and Back: How Tech Marketers Can Engage for Success,” surveyed 820 technology professionals who attend industry events such as conferences and expos, to uncover attendees’ pre-event, on-site and post-event preferences, actions, content consumption habits, and more. Continue Reading →

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20% Of Apps Are Opened Only Once

Does your brand have a dedicated app? Do you think most users are engaging with it more than once after downloading? New data from Localytics finds how often consumers are actually using apps and how app engagement has changed over the past four years. Continue Reading →

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Research: 2014 Healthcare IT Priorities

Government mandates and programs are top of mind for the 322 IT pros in our 2014 Healthcare IT Priorities Survey. Meeting Meaningful Use Stage 2 criteria, implementing ICD-10, and working to qualify as an accountable care organization doesn’t leave much time for IT organizations to help healthcare providers optimize the new technology put in place in the last few years. Continue Reading →

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Research-Based White Paper: Four Pillars of Successful IT Events

Following up on last year’s UBM Tech Executive Event research survey, we conducted a similar research project early in 2014; this time, querying nearly twice as many IT professionals—almost 600 in all. This white paper shares some of that research, and also provides valuable tips that will help you build lasting relationships and achieve high-impact customer conversations at executive events. Continue Reading →

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Research: 2014 US IT Salary Survey – App Dev

The 1,117 IT staffers and 889 IT managers with primary job function of application development continue to demand compensation solidly above that of the typical IT pro. Pay increases remain at about the rate of inflation. Download the full report to find out more about IT salary compensation trends from the perspective of those on the front lines – developers. Continue Reading →

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