Post navigation

Infographic: 10 Industry Event Don’ts For Tech Marketers

UBM Tech polled 1000+ tech professionals to learn about their event preferences and actions. Based on their responses, we put together a list of ten things marketers should not do before, during, and after an event. Plus, one all-important marketing Do. Continue Reading →

eventdonts

2015 Predictions: Top Trends in PR & Marketing

For those of us finalizing our strategic communications plans, we have inspiration in the form of predictions and trends to watch, sourced from PR and marketing thought leaders at a recent roundtable. Continue Reading →

predicitons

InformationWeek Wins Best Technology Website At 2014 Folio: Eddie & Ozzie Awards

“With the redesign of InformationWeek.com about a year ago, we made a renewed commitment to engaging with our community of IT professionals,” said InformationWeek VP and Editor In Chief Rob Preston. “We’re trying a host of new things on the site, including the Steal Our Slides tool, something our community members asked for specifically. This Folio: recognition is validation of our new approach and overall commitment to editorial excellence.” Continue Reading →

foliologo

A Year in Review: Infographics

Infographics played a larger role than ever in Create Your Next Customer’s 2014 visual storytelling efforts. Looking back, they provide a great snapshot of the year’s big marketing and technology trends from our longer research pieces. Continue Reading →

featuredimageinfo

Reminder: Your Best Content Expires January 1, 2015

Many tech marketers (myself included) regard the new year with more than a little apprehension. The expiration dates on your best content marketing pieces are fast approaching, and another year of content planning and creation is upon us. Here are some strategies to extend the shelf life of your content. Continue Reading →

Expiration-Date

The Digital Trends for Data-Driven Markets in 2015 & Beyond

Top marketing trends for social, mobile, advertising, and digital analytics. After winning the budget away from traditional channels like print and television, digital marketers now have to make it count. Michael Lummus, director of digital marketing solutions at Teradata, shared some of the ways data and technology are being integrated to drive competitive advantages, and where he expects to see the most change in the coming years. Continue Reading →

Digital-marketing-trends-in-2015

UBM remembers Gerard Leeds

UBM celebrates the life of renowned entrepreneur and philanthropist, Gerard Leeds, who passed away on November 27 at the age of 92. His list of accomplishments is long and his philanthropy touched the lives of many people. Continue Reading →

burning candle

Post navigation