From cool apps on the iPhone to the enterprise applications that run the business of Fortune 1000 companies, today’s web and software developers are creating the systems and experiences that enable better communications, streamlined business process and increased productivity.

Dr. Dobb’s is the most respected development-focused brand helping application and software development professionals make the right decisions for their businesses:

• Deep content that challenges developers to think of new and dynamic ways to create business-focused applications
• Balances “what can be developed” with practical, real-world analysis on how architectures, platforms and languages that are defining the market can be applied
• Gives today’s developers breadth and depth of content they need to make smart decisions, confer with peers, engage with experts, and understand deep technical data

Dr. Dobb’s focuses on the tools, technologies, people, products and services that are transforming the software development marketplace.  Dr. Dobb’s has a long tradition of trusted, relevant expert content that enlightens, empowers and challenges the software development market.

Breadth and Depth of Content For Today’s Developers

• Dr. Dobb’s Report: Runs monthly in InformationWeek Magazine, reaching 440,000 business, IT, and developer readers in North America.  The Dr. Dobb’s Report represents a symbolic acknowledgement of what is happening in the market today.  The combination of the depth of development knowledge from Dr. Dobb’s and the striking business technology content of InformationWeek enables the “Developer to IT, and IT to Developer” discussion to take place.
• drdobbs.com:A deeply engaged online destination that analyzes the industry, offers tools, deep content, code and more.
  • Primary Audience/Demographics (Source: 2010 IWBTN Audience Study):
    • 78% Technical Decision-Makers [IT/IS/Networking]
    • 22% Business Decision-Makers [Corp/LOB]
    • 65% IT/Corporate Management
  • Average Monthly Traffic (Source: Omniture Aug/Sep/Oct 2010):
    • 459,000 Unique visitors
    • 1,009,000 Page views
    • Time spent – 6:47 minutes
• Dr. Dobb’s Journal:For 35 years, Dr. Dobb’s Journal has been the most respected and trusted magazine helping application and software development professionals make the right choices for their businesses. Led by Executive Editor Andrew Binstock, Dr. Dobb’s Journal continues to give today’s developers the breadth and depth of content they need to make smart decisions, confer with peers, engage with experts, and understand deep technical data.
  Each month, Dr. Dobb’s Journal brings its expert perspective together in a powerful and interactive PDF-based digital issue that software developers can download. Each digital issue features deep content that challenges developers to think of new and dynamic ways to create business-focused applications.
• Dr. Dobb’s Update: Provides news, commentary and technical features spanning the entire software development marketplace: unbiased, objective and highly actionable information delivered to the industry’s most authoritative audience of decision makers –the software development buying team. Presented in a highly engaging format and delivered two times a week to 120,000 authoritative software development professionals, Dr. Dobb’s Update offers marketers the opportunity to influence the buying decisions of thousands of software development professionals each week.

Dr. Dobb’s M-Dev – The World of the Microsoft Windows Developer

A Dedicated Demographic Section  for Developers Focused on the Microsoft Windows Platform

From the leading developer brand, Dr. Dobb’s, comes a special monthly demographic report in the pages of InformationWeek Magazine, exclusively devoted to delivering mission-critical information to developers who focus on the Microsoft Windows platform – introducing Dr. Dobb’s M-Dev.

From Windows Mobile to Windows Azure, Dr. Dobb’s M-Dev covers the complete range of platform implementations, along with the SDKs and third-party tools that make it possible for developers to turn ideas into applications.

For more than three decades, the Dr. Dobb’s brand has offered deep knowledge  and technical expertise that stirs the mind and challenges the developer to think about new and dynamic ways to create the applications that run our lives and business.  Dr. Dobb’s understands the battle Microsoft Windows developers face – from keeping abreast of emerging Microsoft developer technologies to the knowledge needed to make informed, effective and efficient product purchases.

Now, Dr. Dobb’s M-Dev will bring that same dedication and expertise exclusively for the Microsoft Windows platform focused developer.