Stephanie Stahl, Executive Editor at UBM Tech, studies the challenges and strategies of business-technology executives and helps create new multimedia products for UBM Tech audiences. Previously, she served as InformationWeek’s editor in chief, during which time the magazine retained its No. 1 position and the brand became the market leader in e-mail newsletters, blogs, podcasts, and online video. She was a correspondent for The News Show, a fun and informative daily video show on informationweek.com. Stephanie joined InformationWeek in 1992 as an associate editor and was responsible for covering a wide range of business technologies. She was twice named by Adweek as one of the most influential technology journalists.
Is it getting more difficult to get people to attend your company’s webcasts? Are your messages no longer inspiring people to action? Is your attendee retention rate dropping each time you run a webcast? It’s time to rethink your strategy. Continue Reading →