UBM Tech polled 1000+ tech professionals to learn about their event preferences and actions. Based on their responses, we put together a list of ten things marketers should not do before, during, and after an event. Plus, one all-important marketing Do.
UBM Tech polled 1000+ tech professionals to learn about their event preferences and actions. Based on their responses, we put together a list of ten things marketers should not do before, during, and after an event. Plus, one all-important marketing Do. Continue Reading →
“With the redesign of InformationWeek.com about a year ago, we made a renewed commitment to engaging with our community of IT professionals,” said InformationWeek VP and Editor In Chief Rob Preston. “We’re trying a host of new things on the site, including the Steal Our Slides tool, something our community members asked for specifically. This Folio: recognition is validation of our new approach and overall commitment to editorial excellence.” Continue Reading →
Infographics played a larger role than ever in Create Your Next Customer’s 2014 visual storytelling efforts. Looking back, they provide a great snapshot of the year’s big marketing and technology trends from our longer research pieces. Continue Reading →
The financial sector is where the latest technology innovations — from data analytics to mobile applications to information security to the private cloud — are put to the test. And it’s in financial services that InformationWeek found its Chief of the Year for 2014: Cathy Bessant, head of Bank of America’s 100,000-person Global Technology & Operations organization. Continue Reading →
We’re going to guide you through the results of our latest State of Cloud Computing Survey and jump into five factors that will determine which cloud deployments will succeed — and which vendors will win in the marketplace. Continue Reading →
Insurance & Technology announced the 2014 Elite 8 honorees, eight insurance technology executives who are redefining the role of IT and IT leadership at their organizations. The eight men and women are profiled in a special digital issue of Insurance & Technology where they share how their multi-disciplinary backgrounds help them to identify best practices and strategies for replicable success. Continue Reading →